The valuable link every dentist should have on their website
Are you and your office manager regularly getting emails like this?
Rachel J. *****@gmail.com Phone: (825) ***-**** Preferred Method of Contact: Email Hi, I am looking for a new dentist and would like to make an appointment. Are you accepting new patients right now?
If you are already getting these, you are ahead of the rest! If not, it’s time to implement a book an appointment form on your website.
You will want the “book an appointment” button right where your future patients can see it, right at the top. It should be on the front page of your website, beside or underneath your phone number.
Today, 64% of people prefer text over voice communication. The most cited reason is that it fits their schedules better, it’s more convenient, and less disruptive than a phone call. Allow those patients to use their preferred method of communication with your new form.
Getting those emails is the first part, the next part is making sure to communicate back efficiently and effectively. Make sure those emails are set up to come in on your phone and enable push notifications for an alert when they come in.
Hi Rachel, Thanks for the email! Are you looking for a cleaning or are you having pain with your teeth? We would love to have you as a new patient! Sincerely, Dr. K
Personalized emails like this take less than 2 minutes, and can be incredibly effective.
Patients might be finding you because you have a great Google listing and reviews, but if they are going to your website and can’t book an appointment by email, they may look elsewhere. If you don’t already have a book an appointment form, we recommend getting one!
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